Here is an interesting infographic that Startups can use.
Millenials – those aged between 20 and 35 – are a consumer segment most startups are trying to target!
- Millenial consumers want personalized customer service.
- Millenials are tech saavy and comfortable using online tools and techniques
- They are comfortable interacting over social media and expect companies and service providers to engage with them on social platforms
- Many of them are in the workforce – and control between $19 and $24 billion dollars globally!
- Most millenials prefer to be cashless and use online and plastic payment techniques
Source TimeTrade blog